All About Posh - Case Study
Updated: Feb 20

Overview
For over 20 years, All About Posh Events has designed memorable parties and weddings. All About Posh Events approached me to create a website design that would reinvigorate its clients and generate more sales for the business.
Challenge
All About Posh Events wanted to create a new website around new and existing services. They also wanted to enhance the client experience, present a more posh look to the world, and make the hire of All About Posh Events easier while still educating potential clients.
Solution
For All About Posh Events, I created a new logo that exuded sophistication while keeping the diamond element the owner loved. I also created a custom-designed responsive website design in Wix based on a brand strategy developed for All About Posh Events to give the owner a better understanding of her target market. SEO-friendly content was also created, targeted to her desired audience/market.
Logo Before

Logo After

Website Design Before

Website Design After*
Impact
A cleaner and more sophisticated logo for the brand.
An engaging website with a user experience flow focused on generating new leads.